About a month ago, we discussed Dale Carnegie’s guidance to never “criticize, condemn or complain” if we want to learn How to Win Friends and Influence People. Then, two weeks ago we looked at Building a Storybrand: Clarify Your Message So Customers Will Listen, which offered a modern approach to this principle, using stories to cast those…
Category: Dale Carnegie
The Reading List: Everyone Loves a Good Hero Story
In December 2017, a group of researchers found the oldest known cave painting in Indonesia. The painting was discovered in a cave called Leang Tedongnge (lay-ang tay-dong-nge), which is located in a low area prone to flooding in South Central Indonesia. The only time the cave is usually accessible is April to October when the…
The Reading List: How to Be Everyone’s Favorite Critic
For most of us, finding fault is the most natural and immediate response to the world around us. This is the result of something called “negative bias,” and it has a long history of serving to protect us. This fascinating concept seems to make so much sense when explained, so if you feel bad for…